Yahoo! to Appoint Wayne Powers to Head North American Advertising Sales
SUNNYVALE, Calif.--(BUSINESS WIRE)--
Yahoo! Inc. (NASDAQ:YHOO) announced today that the company will appoint
Wayne Powers as senior vice president, Advertising Sales for North
America. Powers, who previously served as President of the Time Inc.
Media Group, will report directly to incoming Executive Vice President
of the Americas, Ross Levinsohn. Powers will be based in Yahoo!'s New
"Wayne is a proven leader and innovator who will bring a wealth of
operating expertise and advertiser relationships to Yahoo!," said
Levinsohn. "His record of brand building with advertisers and his focus
on driving revenue through creative executions will serve both Yahoo!
and Madison Avenue well."
"Yahoo! combines unsurpassed scale in digital media, content and
communications with innovative technologies that will help define the
future of online advertising," said Powers. "This is an irresistible
opportunity to expand Yahoo!'s industry leading position and drive
revenue growth by serving our advertisers—and users—in ways no one can
Since 2006, Powers has led Time, Inc.'s relationships with Fortune 500
advertisers, created and launched the Time Inc. Digital Network, and
driven integrated sales across all Time, Inc. properties.
Previously, he served as president of Media Networks Inc. and Targeted
Media at Time Inc., generating record growth at both companies through
innovative advertising strategies, including the integration of new
product launches across print, internet and mobile. Media Networks was
one of the first integrated sales teams within Time Inc. and Powers led
the successful launch of Time Inc.'s digital business.
Before joining Time Inc., Powers held several senior level sales
executive positions in the consumer packaged goods industry with Nestle
and Dole Packaged Foods. He is a graduate of Ohio State University with
a BS in marketing.
Yahoo! (NASDAQ: YHOO) is an innovative technology company that operates
the largest digital media, content, and communications business in the
world. Yahoo! keeps more than half a billion consumers worldwide
connected to what matters to them most, and delivers powerful audience
solutions to advertisers through its unique combination of Science + Art
+ Scale. Yahoo! is headquartered in Sunnyvale, California. For more
information, visit the pressroom (http://yhoo.client.shareholder.com/press/)
or the company's blog, Yodel Anecdotal (http://ycorpblog.com/).
Yahoo! and the Yahoo! logos are trademarks and/or registered trademarks
of Yahoo! Inc. All other names are trademarks and/or registered
trademarks of their respective owners.
Dana Lengkeek, 408-349-1130 (Media Relations)
La Rocca, 408-349-5188 (Investor Relations)
Source: Yahoo! Inc.
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