Integrates Facebook Globally Across More than 15 Yahoo! Sites
SUNNYVALE, Calif., Jun 07, 2010 (BUSINESS WIRE) -- Continuing its commitment to be the center of people's online lives,
Yahoo! Inc. (NASDAQ:YHOO) today announced new product integrations that
continue bringing the best social experiences from across the Web to
Yahoo! consumers around the world.
"More and more, people rely on social sites to share and discover
information that matters to them, making Yahoo! uniquely positioned to
provide people with all of the mainstream methods of content discovery -
social, search, communications, and editorial," said Cody Simms, senior
director of Social Platforms and Yahoo! Developer Network (YDN) at
Yahoo!. "Starting with Facebook, we are bringing all of these elements
together to give people one simple, trusted place to share information
and connect. We think this offers great benefit to people across the
web, and it's key to helping Yahoo! extend our reach and increase
Today's announcement covers:
Facebook Integration -- Yahoo! has reached an important
milestone in its partnership with Facebook. Starting this week, people
who use both Yahoo! and Facebook can link their accounts and view and
share updates with friends across both networks. People who connect
their accounts can consume their Facebook News Feed on the Yahoo!
homepage and in Yahoo! Mail and other Yahoo! sites and services.
Additionally, people who create and share content on Yahoo! sites -
including Yahoo! News, Yahoo! Sports, Flickr, and many Yahoo!
entertainment sites, such as omg!, Yahoo! TV, and Yahoo! Movies - can
easily share their actions with friends back on Facebook. Additional
integrations will be ongoing.
A Refresh of Yahoo! Profiles -- Launched in October 2008,
Yahoo! Profiles has allowed people to manage their identity and
activities across Yahoo! from a central location. Yahoo! has refreshed
the experience to make its privacy settings easier to use and to give
people a central dashboard to manage what they share on Yahoo! from
the external social accounts and apps that they have linked to Yahoo!,
starting with Facebook and with others to come later this year. Yahoo!
Profiles has been renamed Yahoo! Pulse to better reflect its broader
ability to manage Yahoo! settings, privacy, and account links. The
updated experience is available at http://pulse.yahoo.com.
"From news to sports to entertainment, Yahoo! sites provide ideal
experiences to share with friends," said Ethan Beard, director of
Facebook Developer Network. "By integrating with Facebook on a global
scale, Yahoo! is building upon an already valuable brand to give people
easy ways to share the content they enjoy on Yahoo! with their friends
Social and Yahoo! - Recent Milestones
Over the last few months, Yahoo! has been weaving the best social
experiences from across the Web into the Yahoo! network to create more
personally relevant online experiences for consumers worldwide, using
its global cloud computing infrastructure. Upcoming and recent
Zynga Partnership - Later this year, Zynga, the company
behind hit social games such as Farmville and Mafia Wars, has agreed
to integrate its games into the Yahoo! Application Platform (YAP),
making them available to people throughout the Yahoo! network.
Koprol Acquisition - The recent acquisition of Koprol extends
Yahoo!'s social, mobile, and local offerings and focuses on the
intersection of location, community expertise, and mobile experiences.
Yahoo! Updates "Firehose" - Earlier this year, the Yahoo!
Updates firehose API -- which aggregates social updates from Yahoo! and
other sites across the Web and makes them easily available to
publishers and developers -- was rolled out.
Citizen Sports Acquisition - Strengthening Yahoo!'s
overall social strategy, the recent acquisition of Citizen Sports
brings the world of sports to Facebook and mobile devices through
Facebook Contacts Integration - Yahoo! Mail launched
import contact functionality from Facebook into Yahoo! Contacts so
people can build a more robust online address book.
Facebook "Like button" - Facebook users who visit Yahoo!
Finance and Yahoo! Sports can now easily "like" items such as sports
teams or stock quote pages and share those actions with friends on
Twitter Partnership - Earlier this year, Yahoo! announced a
global partnership to integrate Twitter's real-time social experiences
across Yahoo!. Yahoo! Search results already draw from the full stream
of public tweets, and the broader agreement is scheduled for
implementation later this year.
Developer & Publisher Solutions - A suite of social APIs
and services enable publishers like the Huffington Post and thousands
of others to leverage the power of the Y!OS social platform via
partnerships with JS-Kit Echo, Meebo, Gigya, Jan-Rain, among others.
More information is at http://developer.yahoo.com/publisher.
Yahoo! is deeply committed to privacy - not just as a written policy,
but as a fundamental consideration applied to each and every Yahoo! site
and service. Yahoo! offers simple controls so that everyone can change
who sees their updates, or turn off their updates stream at any time. To
find out more, go to Yahoo.com and search for "Yahoo! privacy
settings" or visit http://pulse.yahoo.com/y/settings.
Yahoo! attracts hundreds of millions of users every month through its
innovative technology and engaging content and services, making it one
of the most visited Internet destinations and a world-class online media
company. Yahoo!'s vision is to be the center of people's online lives by
delivering personally relevant, meaningful Internet experiences. Yahoo!
is headquartered in Sunnyvale, California. For more information, visit http://pressroom.yahoo.com
or the company's blog, Yodel Anecdotal (http://yodel.yahoo.com).
Yahoo! is the trademark and/or registered trademark of Yahoo! Inc.
Facebook(R) is a registered trademark of Facebook Inc.
All other names are trademarks and/or registered trademarks of their
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SOURCE: Yahoo! Inc.
Yahoo! Corporate Communications
Kryssa Guntrum, 408-349-3351
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