SUNNYVALE, Calif.--(BUSINESS WIRE)--
Yahoo! Inc. (NASDAQ: YHOO) announced today that it has appointed Michael
Barrett as Executive Vice President and Chief Revenue Officer. Barrett
will be responsible for Yahoo's advertising revenue and operations
globally for the company, with Americas, EMEA and APAC regional leads
reporting to him.
"Michael Barrett is regarded as one of the most successful and
influential executives in media and technology, and I am thrilled to
have him join Yahoo! in this critical role," said Ross Levinsohn,
Interim Chief Executive Officer. "I am confident that his deep industry
experience and relationships will help us drive our strategic vision,
taking Yahoo!'s industry-leading position to the next level."
Barrett joins Yahoo! from Google where he led the integration efforts
following Google's acquisition of Admeld, Inc. in December 2011. Barrett
joined Admeld as CEO in 2008, and under his leadership the company
became the leading global supply side platform solution for premium
publishers. Prior to Admeld, Barrett worked at Fox Interactive Media as
Executive Vice President and Chief Revenue Officer, where he oversaw
worldwide revenue for all properties including MySpace and FoxSports.com
and worked closely with Levinsohn. Before that, Barrett served as
Executive Vice President of Sales and Partnerships at AOL Media Networks
and held senior sales positions at interactive leaders Yahoo!, GeoCities
and Disney Online.
"Yahoo! is one of the largest and most iconic Internet companies in the
world," said Barrett. "I am grateful for this opportunity to work with
Ross and a group of immensely talented and energized people, all focused
on driving Yahoo's leadership and strategic position on a global basis.
I am looking forward to contributing everything I can to that effort."
In his new role at Yahoo!, which he will assume in early July, Barrett
will be part of the senior executive team, reporting directly to
Yahoo! (NASDAQ:YHOO) is the premier digital media company, creating
deeply personal digital experiences that keep more than half a billion
people connected to what matters most to them, across devices and around
the globe. And Yahoo!'s unique combination of Science + Art + Scale
connects advertisers to the consumers who build their businesses. Yahoo!
is headquartered in Sunnyvale, California. For more information, visit
the pressroom (pressroom.yahoo.com) or the company's blog, Yodel
Yahoo! Media Relations:
Verbinnen & Co
Charles Sipkins, 310-201-2040
Source: Yahoo! Inc.
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